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Jef I Richards Quotes & Sayings
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40 entries tagged including 16 subtopics.
Last updated Mar 2024
Jef I Richards Topics
Politics
Parents
Art
Advertising
Truth
Sex
Death
Belief
Internet
Creativity
Language
Profession And Professionals
Speech
Trade
Journalism
QUOTES
There's so much truly putrid advertising out there it's embarrassing. But not all advertising is bad. Some of it is really quite mediocre.
Jef I Richards
0 Likes
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There is a huge difference between journalism and advertising. Journalism aspires to truth. Advertising is regulated for truth. I'll put the accuracy of the average ad in this country up against the average news story any time.
Jef I Richards
1 Likes
The law requires a paper towel ad to be scrupulously honest, but allows political candidates to lie without reproach. What's wrong with this picture?
Jef I Richards
0 Likes
The Death of Advertising? I think that's in the book of Revelation. It's the day when people everywhere become satisfied with their weight, their hair, their skin, their wardrobe, and their aroma.
Jef I Richards
0 Likes
In the world of commercial speech, tobacco advertising bears the earmarks of an endangered species.
Jef I Richards
18 Likes
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If its not done ethically, advertising won't be trusted. If consumers don't trust it, advertising is pointless.
Jef I Richards
0 Likes
I wish all consumers were as gullible as advertising's biggest critics. Anyone who believes advertising is that powerful will believe almost anything.
Jef I Richards
7 Likes
Congress seems to believe that 'Children are our future' is a phrase coined by tobacco advertisers.
Jef I Richards
11 Likes
Commercial speech is like obscenity... we can't seem to define it, but we know it when we see it.
Jef I Richards
0 Likes
Advertising is totally unnecessary. Unless you hope to make money.
Jef I Richards
0 Likes
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Advertising is the 'wonder' in Wonder Bread.
Jef I Richards
0 Likes
Advertising is speech. It's regulated because it's often effective speech.
Jef I Richards
0 Likes
Creativity is an advertising agency's most valuable asset, because it is the rarest.
Jef I Richards
0 Likes
Creativity quotes
I believe 'credibility' is one of the biggest issues yet to be addressed by Internet advertisers.
Jef I Richards
26 Likes
Belief quotes
Internet quotes
The Death of Advertising? I think that's in the book of Revelation. It's the day when people everywhere become satisfied with their weight, their hair, their skin, their wardrobe, and their aroma.
Jef I Richards
16 Likes
Death quotes
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In advertising, s.. sells. But only if you're selling s...
Jef I Richards
13 Likes
Sex quotes
While it may be true that the best advertising is word-of-mouth, never lose sight of the fact it also can be the worst advertising.
Jef I Richards
7 Likes
Truth quotes
Advertising quotes
Creative without strategy is called 'art.' Creative with strategy is called 'advertising.'
Jef I Richards
1 Likes
Art quotes
Is advertising a profession, like law or medicine? How many new parents clutch their baby to their breast and declare, 'I want this child to grow up to be a media planner'?
Jef I Richards
32 Likes
Parents quotes
I suspect that there is no other single profession that does more to contribute to our annoying linguistic convolutions than advertising, unless it's politics.
Jef I Richards
30 Likes
Politics quotes
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