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I notice increasing reluctance on the part of marketing executives to use judgment; they are coming to rely too much on research, and they use it as a drunkard uses a lamp post for support, rather than for illumination.
It will work. I am a marketing genius.
No great marketing decisions have ever been made on quantitative data
The best ideas come as jokes. Make your thinking as funny as possible.
The idea that nations should love one another, or that business concerns or marketing boards should love one another, or that a man in Portugal should love a man in Peru of whom he has never heard --it is absurd, unreal, dangerous. The fact is we can only love what we know personally. And we cannot know much.
Edward M Forster
Famous Love quotes
ABDOMEN, n. The temple of the god Stomach, in whose worship, with sacrificial rights, all true men engage. From women this ancient faith commands but a stammering assent. They sometimes minister at the altar in a half-hearted and ineffective way, but true reverence for the one deity that men really adore they know not. If woman had a free hand in the world's marketing the race would become graminivorous.
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