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We have always said that advertising is just the icing on the cake. It is not the cake.
We can put our head in the sand and continue to lose jobs overseas and to other states, or we can say, 'You know what? We are not going to lose another job from California, and we're going to be the very best place to start and grow a business.' So I'll be the chief sales officer for California businesses.
Sometimes it's a little bit like being a politician. We have work to do in understanding our users' sentiments.
Regulation is strangling businesses of all sizes in California, and we've got to streamline regulation so it's easy, not hard, to do business.
One good thing about California is we have quite a broad-based economy. We provide more fruits and vegetables and produce to the United States than any other state. So we have actually the single largest agricultural sector in the country.
Most of us can't even begin to imagine.
Look at growth, look at how much time people spend on the Net and look at the variety of things that they are doing. It's all really good, so I am actually encouraged by the fundamentals that underlie usage growth on the Net.
It is very clear that voice communications is moving on to the Internet. In the end, the price that anyone can provide for voice transmission on the Net will trend toward zero.
I'm not a career politician. I spent 30 years in business. I can tell you that people in California have had it with career politicians: they are done.
I want to work with the teachers' union. But as I said out there, we have to put the kids first and we are letting down a generation of California children. It's not acceptable.
I think we can be the very best place to start a business, to grow a business, to invent a new technology, to change the world, to change the country. But we've got a lot of work to deliver a new California to the people of California.
I have run large organizations, I know what it takes to create a healthy business climate, and I have more experience than Jerry Brown doing that. So it'll be a stark contrast, a career politician vs. someone who has met a payroll, gotten a return on investment, knows how to use technology to do more with less.
I got to get the right people in the right job. Because a lot of costs can be taken out in the context of your administration without the legislature.For example, using technology to do more with less. Using technology to fight fraud. Reorganizing and streamlining can be done within the context of the administration.
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