Rosser Reeves Quotes & Sayings

2 entries tagged including 3 subtopics.
Last updated Sep 2023

Rosser Reeves Topics

Advertising is, actually, a simple phenomenon in terms of economics. It is merely a substitute for a personal sales force - an extension, if you will, of the merchant who cries aloud his wares.

Rosser Reeves

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Advertising quotes

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No, sir, I'm not saying that charming, witty and warm copy won't sell. I'm just saying I've seen thousands of charming, witty campaigns that didn't sell.

Rosser Reeves

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Witty quotes

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