The reasons could be is they love the attention that popular get, you know getting the best looking girl,or guy, everyone in school like you, being most like. Some people assume that being popular is going too give you award but it is really not. Sometimes people change they self so popular people can like them. I personally believe that some popular people lack love from their parents or whoever raise them. It is empty void that are try too cover up with blanket. Their heart has hole in it.
Micheal_IsHere