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The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.
Peter Drucker
7 Likes
Marketing quotes
7 Comments
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I notice increasing reluctance on the part of marketing executives to use judgment; they are coming to rely too much on research, and they use it as a drunkard uses a lamp post for support, rather than for illumination.
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We're looking to have the ability to come in and be able to capitalize on the marketing in order to grow the top-line. We basically leverage what has worked with our other successful acquisitions - investment in marketing, retention and student services.
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