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David Ogilvy Quotes & Sayings
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93 entries tagged including 31 subtopics.
Last updated Apr 2023
David Ogilvy Topics
Funny
Advertising
Testing
Restaurants
Manners
Sales
Clients And Customers
Motherhood
Babies
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QUOTES
Like a midwife, I make my living bringing new babies into the world, except that mine are new advertising campaigns.
David Ogilvy
16 Likes
Funny quotes
Baby quotes
Sponsored Links
Never stop testing, and your advertising will never stop improving.
David Ogilvy
8 Likes
Testing quotes
Managing an advertising agency isn't all beer and skittles. After fourteen years of it, I have come to the conclusion that the top man has one principle responsibility: to provide an atmosphere in which creative mavericks can do useful work.
David Ogilvy
3 Likes
Responsibility quotes
Advertising quotes
Principles quotes
A well-run restaurant is like a winning baseball team. It makes the most of every crew member's talent and takes advantage of every split-second opportunity to speed up service.
David Ogilvy
5 Likes
Restaurants quotes
Political advertising ought to be stopped. It's the only really dishonest kind of advertising that's left. It's totally dishonest.
David Ogilvy
3 Likes
Politics quotes
Advertising quotes
Sponsored Links
Managing an advertising agency isn't all beer and skittles. After fourteen years of it, I have come to the conclusion that the top man has one principle responsibility: to provide an atmosphere in which creative mavericks can do useful work.
David Ogilvy
2 Likes
Responsibility quotes
Advertising quotes
Principles quotes
Managers quotes
It strikes me as bad manners for a magazine to accept one of my advertisements and then attack it editorially - like inviting a man to dinner then spitting in his eye.
David Ogilvy
8 Likes
Manners quotes
Managing an advertising agency isn't all beer and skittles. After fourteen years of it, I have come to the conclusion that the top man has one principle responsibility: to provide an atmosphere in which creative mavericks can do useful work.
David Ogilvy
1 Likes
Responsibility quotes
Advertising quotes
Principles quotes
Managers quotes
The best ideas come as jokes. Make your thinking as funny as possible.
David Ogilvy
21 Likes
Jokes quotes
Claude Hopkins... maintained that nobody with a college education could write an advertisement addressed to the mass millions. That's absolute poppycock.
David Ogilvy
28 Likes
Education quotes
College quotes
Sponsored Links
I never tell one client that I cannot attend his sales convention because I have a previous engagement with another client; successful polygamy depends upon pretending to each spouse that she is the only pebble on your beach.
David Ogilvy
12 Likes
Clients And Customers quotes
Sales quotes
Like a midwife, I make my living bringing new babies into the world, except that mine are new advertising campaigns.
David Ogilvy
38 Likes
Babies quotes
Motherhood quotes
I did not feel 'evil' when I wrote advertisements for Puerto Rico. They helped attract industry and tourists to a country which had been living on the edge of starvation for 400 years.
David Ogilvy
0 Likes
Advertising quotes
Some manufacturers illustrate their advertisements with abstract paintings. I would only do this if I wished to conceal from the reader what I was advertising.
David Ogilvy
0 Likes
Advertising quotes
The advertisers who believe in the selling power of jingles have never had to sell anything.
David Ogilvy
0 Likes
Advertising quotes
Sponsored Links
Many manufacturers secretly question whether advertising really sells their product, but are vaguely afraid that their competitors might steal a march on them if they stopped.
David Ogilvy
0 Likes
Advertising quotes
I avoid clients for whom advertising is only a marginal factor in their marketing mix. They have an awkward tendency to raid their advertising appropriations whenever they need cash for other purposes.
David Ogilvy
1 Likes
Advertising quotes
Managing an advertising agency isn't all beer and skittles. After fourteen years of it, I have come to the conclusion that the top man has one principle responsibility: to provide an atmosphere in which creative mavericks can do useful work.
David Ogilvy
4 Likes
Responsibility quotes
Advertising quotes
Principles quotes
Managers quotes
There is no need for advertisements to look like advertisements. If you make them look like editorial pages, you will attract about 50 per cent more readers.
David Ogilvy
1 Likes
Advertising quotes
Every advertisement should be thought of as a contribution to the complex symbol which is the brand image.
David Ogilvy
1 Likes
Advertising quotes
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