David Ogilvy Creativity Quotes

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Total: 4427 Quotes
 David Ogilvy quotes 
 Funny quotes 
Suggest Revision: The consumer isn't a moron; she is your wife.
 
 David Ogilvy quotes 
 Age quotes   Careers quotes 
Suggest Revision: The secret of long life is double careers. One to about age sixty, then another for the next thirty years.
 
 David Ogilvy quotes 
 Women quotes 
Suggest Revision: Advertising is a business of words, but advertising agencies are infested with men and women who cannot write. They cannot write advertisements, and they cannot write plans. They are helpless as deaf mutes on the stage of the Metropolitan Opera.
 
 David Ogilvy quotes 
 Government quotes 
Suggest Revision: If you tell lies about a product, you will be found out - either by the Government, which will prosecute you, or by the consumer, who will punish you by not buying your product a second time.
 
 David Ogilvy quotes 
 Jokes quotes   Marketing quotes 
Suggest Revision: The best ideas come as jokes. Make your thinking as funny as possible.
 
 David Ogilvy quotes 
 Television quotes 
Suggest Revision: Much of the messy advertising you see on television today is the product of committees. Committees can criticize advertisements, but they should never be allowed to create them.
 
 David Ogilvy quotes 
 Television quotes 
Suggest Revision: There is one category of advertising which is totally uncontrolled and flagrantly dishonest: the television commercials for candidates in Presidential elections.
 
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 Education quotes   College quotes 
Suggest Revision: Claude Hopkins... maintained that nobody with a college education could write an advertisement addressed to the mass millions. That's absolute poppycock.
 
 David Ogilvy quotes 
 Experience quotes 
Suggest Revision: I have a theory that the best ads come from personal experience. Some of the good ones I have done have really come out of the real experience of my life, and somehow this has come over as true and valid and persuasive.
 
 David Ogilvy quotes 
 Drink quotes 
Suggest Revision: Many people - and I think I am one of them - are more productive when they've had a little to drink. I find if I drink two or three brandies, I'm far better able to write.
 
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